As of today, the Nin Riviera, which consists of Nin, Zaton, Privlaka, Vir and Vrsi, is completely covered by the Pointers application.It is a tourist project aimed at creating a personalized digital application for the Nin Riviera, free for users, which is a kind of guide and brings information about beaches, events, gastronomic offer, entertainment, nightlife, bike routes, free WI Fi points, information for boaters, cultural and natural heritage, etc. The application will be enriched with photos, videos, VR360 footage, and what is also important is the marketing destination on seven Pointers platforms (Android, iOS, WEB, Facebook, Twitter, Instagram, YouTube).”The application will contain a textual description of all attractions and non-commercial content in the first year, and next year all commercial content would join the overall offer of the destination. “Points out dr.sc. Marija Dejanović, director of the Tourist Board Nina. The application is prepared in Croatian, English, German and Italian, and the texts will be accompanied by authentic photos and videos, which include aerial photography, GPS navigation to each content, adding a profile of the tourist community to Google My Business, including location tagging on Google Maps.”In ten days, the Pointers application will be richer for nine more destinations, from the Crikvenica and Opatija Riviera to Korcula. Currently, over 50 destinations in Croatia are included in the Pointers application and we sincerely hope that one day our entire tourist offer, ie all tourist destinations will be presented through our story, to have a complete tourist offer in the palm of one hand.“Points out Maja Kokolari from Pointers dooIn addition to an excellent digital platform and promotion of the entire destination, extremely interesting and commendable, and yet so rare, that the whole project is a joint collaboration of five tourist boards: Nin, Zaton, Privlaka, Vira and Vrsi from four local governments that are decided to jointly promote through collaboration on the Pointers project.Tourism is a synergy, not a dispersion, and this is a great example of how a joint destination should develop a tourist destination. Cooperation, cooperation and only cooperation because without cooperation there is no long-term success.