Kim’s Disappointment Forces Juche Hand

first_imgNews There are signs that North Korea is running into serious difficulties with its corn harvest By Daily NK – 2014.08.11 11:53am News Kim’s Disappointment Forces Juche Hand News AvatarDaily NKQuestions or comments about this article? Contact us at [email protected] • NorthKorean Juche and Hwang Jang Yop’s Anthropocentric PhilosophyThe term “Juche”first was used with a political meaning in a speech given by Kim Il Sung onDecember 28, 1955. Three years later in 1958, the same speech was incorporated into a book of Kim’swritings. However, the “Juche” Kim spoke of in the speech didn’t have the meaning itwould later take on in the term “Juche ideology” or “Juche idea.” Rather, it justamounted to Kim urging independence from the burgeoning Sino-Sovietrivalry. Conversely, the first time “Juche” and “ideology” firstappeared together as a single term was after the 4th Chosun Workers’ Party Congress in 1961. At the time, Kim Il Sung laid out four policystrands for practical independence: in the areas of ideology, politics,the economy, and defense. This became the basis of the “Jucheideology,” and from this point on the term itself became standard in NorthKorean society.The first time the Juche ideology becameknown outside North Korea was much later, in September 1972, when the Japanese daily MainichiShimbun published a piece in which Kim Il Sung took a Q&A and offeredthe first definition of the “Juche Ideology” to an external audience.Kim alleged that Juche is the rather simple (albeit false) proposition that the people are the owners of therevolution and the ones building society, and that the strength to advancethese goals also lies with the people. He went on to say that Juche is the idea that,“I am the owner of my own fate, and the strength to develop my fate alsolies with me.”The scholar responsible for thephilosophical system that underpinned Kim’s claim was Hwang Jang Yop, the former dean of KimIl Sung University. At the end of the 1960s, Hwang spent three years working on the foundations of his “anthropocentric philosophy,” whichdefined the fundamental characteristics of human beings as independence, creativity,and social cooperation. From this basis, he formulated a systematic view of theworld, social history, and life. Unfortunately, however, the fruits of his labors were received by the state and promptly given to the propagandadepartment with instructions to, in effect, take the important parts and reworkthem to justify the Suryeongist dictatorship then being built on the ground. Thus, today the “official” (North Korean state version) Juche ideology consists of philosophical principles, socio-historicalprinciples, and abstract guiding principles; the core is the deification of Kim Il Sungand the theory behind the absolutist Suryeong dictatorship. Because of this,it reads overall as a jumbled assortment of Marxist dictatorship of the proletariat,Kimist Suryeong absolutism, and Hwang Jang Yop’s original anthropocentric philosophy.Even though the three prescriptions are in no way compatible, the North Koreanauthorities cobbled them together and used them as such. Specifically, theyused Suryeong absolutism with the North Korean people, and to thosedissatisfied with Marxism they propagated elements of anthropocentric philosophy.This amorphous, impenetrable “Juche ideology” spread widely on South Koreanuniversity campuses in the mid-80s, but there was no way ofknowing that it was actually an incoherent melange of three ideologies. The person who realized thatHwang’s anthropocentric philosophy was an independent philosophical idea within the wider construct wasKim Young Hwan. He was proved right in 1997, when Hwang defected to South Korea and attested to thedevelopment of the ideology and the changes it went through. Hwang went on to publishseveral formal works on his anthropocentric philosophy, objecting continuously at the official North Korean distortion of his ideas right up until his death in 2010. But instead, Kim went to North Korea and, entirelycontrary to his rather hopeful imaginings, found absolutely no effort toprotect the environment. Nor did he find many touches of humanity; withthe exception of Yoon Taek Rim’s family, no one showed him an ounce of humanwarmth. From the grim expressions of people on the street, it was plain for allto see that North Korea had not achieved societal harmony. Quite the opposite.(Although communism stresses theoretical investigation,one of the other most important virtues of any revolutionary is a deep-seatedhumanity: calling each other “comrade” at all times and looking outfor one another without any of the ruthlessness of capitalistrelations. This same kind of brotherly affection is also important for fosteringdevotion to a cause. The life of an underground student activist and NDRPmember was neither secure nor comfortable; nothing like the life of awhite-collar worker drawing a monthly salary. If caught, severe hardships follow: to request such devotion and self-sacrifice required agreat deal of humanity and brotherly support.)In any case, even though Kim had seen communism inEastern Europe collapse, he retained the hope that the Juche idea could be the way to overcome both the void left by Marxism and the alienation endemic to capitalism and rapid industrialization.But when he finally made it to North Korea, observed society and tried toengage its scholars in debate, he realized that, to the contrary, it would be thehardest place in the world to develop such philosophical ideas. He was sure there was potential in researching and advancing the Juche idea, but could seethat academics in the North weren’t going to be the ones to do it. Kim Il Sung and Kim Jong Ilhad both anti-imperialist theory and Juche at their disposal, and yet theyhad become nothing but dictators; oppressing their people, totally indifferentto theoretical nuance.Kim now knew that the paradigm he dreamed of wasn’t a good match for North Korea. He stood at a crossroads. If that were the case, hewould have to either change his paradigm, or give up on North Korea completely. Heconcluded that he must develop the Juche ideology. The paradigm won. He determined to slowly movethe NDRP away from pursuing communist revolution according to the North Koreanmodel, and eventually disband it. Kim Young Hwan came away with three conclusionsfrom his 17-days in North Korea:First, based on the heavy-handed manner inwhich superior officials all seemed to treat their subordinates, it was easy to surmisehow authoritarian the place must be. Second, he saw no sign of the elementof the Juche ideology that he found most significant: humancreativity. Talking with North Korean scholars, he found they tended to repeat thesame things, from which he inferred not that they weren’t personally creative, but thatthey weren’t permitted to research creatively. Third, there was no energy. The society felt dead; people had fixed expressions and everything felt dark.When he tried to talk to a person on the street in Pyongyang, he was stopped by his North Korean minder.In sum, Kim’s visit to North Korea was anunalloyed disappointment. Since his release from prison two years earlier in 1989,Kim had focused more on the North Korean environment and its supposed sense of humanity than on economicissues. During his earlier years at Seoul National University he had believed thatper-capita GNP in both states was around $2000 USD, but ever since the Seoul Olympics of 1988 had been forced to accept that the Northcould no longer compete with the South economically. Nevertheless, Kim clung to the vague fantasy that even if the North Korean economy was lagging behind, they hadthe advantage in terms of environmental protection and humanity in society;compared with the zooming, hyper-competitive society of South Korea, how could it not be so? He firmly believed that Juche was the way forward: to overcoming the wealthgap and achieving reunification. He hoped it would serve as the wellspring of a newparadigm for the future.center_img RELATED ARTICLESMORE FROM AUTHOR Entire border patrol unit in North Hamgyong Province placed into quarantine following “paratyphoid” outbreak Facebook Twitter SHARE Hwang Jang Yop speaking at a party in 2008 for members of the Seoul-based North Korean human rights community. Kim Young Hwan is on Hwang’s left. | Image: Daily NK News Kim Young Hwan was shocked to find very little human warmth or creativity among the people of North Korea. He soon worked out why. | Image: Destination Pyongyang North Korea tries to accelerate building of walls and fences along border with Chinalast_img read more

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BPCC women fall to top-ranked Trinity Valley

first_imgThe Bossier Parish Community College Lady Cavs played No. 1 ranked Trinity Valley Community College almost even for a half before falling 104-89 in a Region XIV game in on Wednesday in Athens, Texas.BPCC trailed 27-15 at the end of the first quarter. But the Lady Cavs outscored the Lady Cards 28-20 in the second and were down by just four at the half.Trinity Valley regained control with a 32-point third quarter and took a 15-point lead into the fourth. Former Byrd standout Diamond Willis led BPCC (15-6, 7-5) with 23 points. Former Haughton star Mikayla Barber also had a good game with 19 points. T’Erika Bell added 15 and Desiree Lyons 11.Naomi Davenport led Trinity Valley (19-1, 11-0) with 26 points and 10 rebounds. Christalah Lyons had 23 points. Maya Singleton had 20 points and 10 rebounds.BPCC hosts Paris Junior College Saturday at 2 p.m.— Staff ReportsTop Expat InsuranceExpat Living in Hong Kong without Health Insurance?Top Expat Insurance|SponsoredSponsoredUndoNews gadgetThis watch takes the whole country by storm! it’s price? Ridiculous!News gadget|SponsoredSponsoredUndoTheTopFiveVPNThe Secret Netflix Doesn’t Want You To Know To Unblock RestrictionsTheTopFiveVPN|SponsoredSponsoredUndoPerfect-Dating.comAre You Ready to Meet Cool Guys in Tung Chung?Perfect-Dating.com|SponsoredSponsoredUndoTheTopFiveVPNThe Trick Netflix Doesn’t Want You To Know To Unlock RestrictionsTheTopFiveVPN|SponsoredSponsoredUndoCelebsland.com9 Celebrity Before-And-After Plastic Surgery DisastersCelebsland.com|SponsoredSponsoredUndolast_img read more

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Conte saga has damaged Chelsea, says psychologist

first_img Follow West London Sport on TwitterFind us on Facebook Antonio Conte’s drawn-out departure from Chelsea is a perfect example of how not to operate an elite-level sports club, says one of the UK’s leading psychologists.Conte led Chelsea to Premier League glory in his first season in charge, but the club’s title defence was quickly undermined by speculation over his future and his exit was finally confirmed on July 13, after preparations for the 2018-19 campaign had begun.Chelsea’s FA Cup win in May was mere consolation as they failed to qualify for the Champions League, and Cary Cooper, professor of organisational psychology at Manchester University, believes doubts over Conte were reflected in the players’ sub-standard performances last season.AdChoices广告“Having uncertainty like that is not good,” Cooper said. “It should have been sorted professionally. It’s not a smart move by the club’s senior management.“The players don’t know who they’re going to get. Will he stay? Can he stay? He’s probably leaving. All that uncertainty is not good for anything. Look at Brexit.“People don’t know where they are and the same thing applies in this context. It’s not a smart way of doing it.”Embed from Getty Images See also:Abramovich’s 12 managerial appointments – how each man has fared in the hotseatConte’s eventful Chelsea reign: in numbers’Serial winner’ Conte relishes confrontation – but it was his undoing at ChelseaThe important tasks facing Chelsea’s new managerConte’s departure confirmed by ChelseaChelsea confirm Sarri as boss and sign JorginhoConte thanks ‘amazing’ Chelsea fanscenter_img There are plenty more high-profile instances of clubs’ performance levels dropping after the pending departure of their manager or head coach had been announced.Sir Alex Ferguson later admitted he made the biggest mistake of his career when announcing in the summer of 2001 that the following season would be his last in charge of Manchester United.Ferguson’s U-turn came too late to rescue that season. His side, chasing an unprecedented fourth successive English league title, went on to finish third in the Premier League, 10 points behind winners Arsenal.“Coaches in sport are really important people. People perform for them,” Cooper said. “They’re like a surrogate parent figure, like a father or mother who is encouraging you.“A good coach, like a Sir Alex Ferguson, takes that role on and becomes the father figure for the whole team and when that person leaves, you’re almost homeless.“That parent figure you valued, who nurtured you and who you wanted to please has gone and there is less motivation to perform.”last_img read more

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HIV: ‘still more prevention needed’

first_img9 February 2012 While South Africa is doing well in preventing mother-to-child transmission, President Jacob Zuma has called for greater effort in the general prevention of HIV/Aids. “While we are doing well with regards to treatment and the prevention of mother-to-child transmission, general prevention efforts must also be accelerated,” Zuma said during his State of the Nation address to Parliament in Cape Town on Thursday. “We also wish to encourage South Africans to live healthier lives to reduce the impact of non-communicable diseases such as diabetes, heart disease and hypertension,” he said. Zuma congratulated the health sector as well as the South African National Aids Council led by Deputy President Kgalema Motlanthe on the success of the HIV/Aids programme. On World Aids Day on 1 December, Zuma launched the new National Strategic Plan (NSP) for HIV/Aids 2012-2016, which promises to do much more to tackle TB and issues of violence against women. The NSP proposes to deal with HIV, sexually transmitted infections and tuberculosis by adopting a holistic approach which includes preventative and therapeutic measures. It brings together five succinct goals and four aims, whose combined purpose is to quash new HIV infections. The five goals are: To reduce new HIV infections by at least 50% by using a combination of prevention approaches;To initiate at least 80% of eligible patients on antiretroviral treatment with 70% being alive and on treatment five years after initiation;To reduce the number of new TB infections as well as deaths from TB by 50%;To ensure an enabling and accessible legal framework that protects and promotes human rights in order to support the implementation of the NSP; andTo reduce self-reported stigma related to HIV and TB by at least 50%. The country also adopted the “three zeros” agreed to at the United Nations high level meeting in New York this June as a vision for the next 20 years. In addition, a fourth zero has been added, which aims to eliminate HIV transmission from mother- to-child. The four zeros are “zero new HIV and TB infection; zero new infections due to mother to child transmission; zero preventable deaths associated with HIV and TB, and zero discrimination associated with HIV and TB”. Source: BuaNewslast_img read more

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Fanbase: An Adobe AIR App For Music Fans

first_imgRelated Posts A Web Developer’s New Best Friend is the AI Wai… “We’re always looking to elevate the experience and interaction our fans have with our artists,” said Eric Snowden Creative Director of Digital Media for Atlantic Records. “Through Fanbase we’re delivering that experience digitally, on-demand and in a manner that allows fans to create a much deeper connection with their favorite artists.” We only wish that an app as rich as Fanbase wasn’t limited to just one record label – a collaborative effort between labels would have really made Fanbase a killer app. However, if your favorite artist is with Atlantic Records, you may want to give it a shot. To try Fanbase for yourself, you can download it from here.Adobe company profile provided by TradeVibesImeem company profile provided by TradeVibes Why Tech Companies Need Simpler Terms of Servic… sarah perez 8 Best WordPress Hosting Solutions on the Market Top Reasons to Go With Managed WordPress Hosting Atlantic Records, a subsidiary of Warner Music Group, has just launched an Adobe AIR app called Fanbase. This desktop app offers fans a way to connect with their favorite artists from Atlantic Records, a label whose roster includes big names like Death Cab for Cutie, James Blunt, Buckcherry, Gnarls Barkley, Jet, Panic At The Disco, Paramore, Rush, Staind, Rob Thomas, Simple Plan, Missy Elliot, and many more. About FanbaseDon’t be fooled – this is app is no ordinary desktop music player. Instead of simply streaming tunes, Fanbase lets you connect with other users through an integrated chat feature while also viewing a continuous feed of both the official and the unofficial news, photos, and videos. You can also customize the app by choosing which artists you want it to display from the dropdown menu or the “Manage” screen.To create Fanbase, Atlantic Records collaborated with imeem, the music social networking site that lets users upload, create, and listen to music. Through the integrated imeem music player, Fanbase will automatically capture the latest music from any particular artist and stream it directly into the player. Fanbase’s video content comes from YouTube and Brightcove and the chat feature is provided by Meebo. Tags:#Product Reviews#web last_img read more

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No UEFA action after Brewster’s ‘racist abuse’ complaint

first_imgLiverpool UEFA closes ‘racist behaviour’ case against Spartak defender after Brewster complaint Alex Fisher Last updated 1 year ago 19:06 7/3/2018 FacebookTwitterRedditcopy Comments(0) Rhian Brewster, Liverpool, 17/18 pre-season Getty Images Liverpool Spartak Moskva UEFA Youth League Leonid Mironov will not face action after an investigation found no evidence of racist abuse towards the Liverpool youngster in December UEFA will take no disciplinary action against Spartak Moscow youngster Leonid Mironov after an investigation into alleged racist behaviour directed towards Liverpool’s Rhian Brewster.Brewster alleged Mironov had racially abused him during a UEFA Youth League clash in December, reporting the defender to referee Mohammed Al-Hakim at Prenton Park.The following day UEFA launched an investigation into the case in which an inspector took statements from five players from both teams and the match officials. Article continues below Editors’ Picks Williams case shows Solskjaer isn’t holding Man Utd’s youngsters back – he’s protecting them Goalkeeper crisis! Walker to the rescue but City sweating on Ederson injury ahead of Liverpool clash Out of his depth! Emery on borrowed time after another abysmal Arsenal display Diving, tactical fouls & the emerging war of words between Guardiola & Klopp None of the players interviewed heard any discriminatory words, UEFA confirmed on Wednesday, while Mironov admitted he swore at Brewster but insisted there was no racist element to his outburst.With the UEFA-appointed Ethics and Disciplinary inspector finding “no evidence to corroborate the allegations”, Europe’s governing body has opted not to sanction Mironov.In confirming the decision, UEFA said: “Following the opening of proceedings, UEFA appointed an Ethics and Disciplinary Inspector to conduct a thorough independent investigation and gather potential evidence relating to the case. Such an appointment is standard practice, given that allegations of racist behaviour are taken very seriously by UEFA and its disciplinary bodies in accordance with our zero tolerance policy towards any kind of discrimination.”The inspector took statements from five players from both teams, as well as from two match officials, who were in the vicinity of the alleged incident. None of these heard any discriminatory words.”Leonid Mironov was also interviewed by the inspector and stated that he indeed swore at Rhian Brewster, but he unreservedly denied using any discriminatory language.”After concluding his investigation, the inspector found no evidence to corroborate the allegations, which he believed were made in complete good faith by the Liverpool player Rhian Brewster.”Therefore, the UEFA Control, Ethics and Disciplinary Body, following the recommendation of the inspector, established that there was no evidence that would legally support sanctioning the FC Spartak Moskva youth player Leonid Mironov and thus decided to close the disciplinary proceedings.After the incident Brewster accused UEFA of brushing racism “under the carpet” in an interview with The Guardian, leading to the Football Association to complain to UEFA and FIFA that such incidents were not being taken seriously.Speaking in December, Brewster said: “Everyone stands behind the anti-racism banners. You have the adverts for Champions League games saying ‘no to racism’ in all the different languages. Idols of the game take part – but it still happens.”I’m thinking to myself: ‘Well, I’m standing behind a banner but does it really stop them from saying it?'”To be honest, I don’t think there is any point. It needs more severe punishments. I don’t think UEFA take this thing seriously.”They don’t really care. That is how it feels anyway, like it has been brushed under the carpet.” Subscribe to Goal’s Liverpool Correspondent Neil Jones’ weekly email bringing you the best Liverpool FC writing from around the weblast_img read more

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Allan signs new Napoli contract to 2023

first_imgNapoli Napoli midfielder Allan signs extension until 2023 Stephen Creek 03:45 9/3/2018 FacebookTwitterRedditcopy Comments(0) allan-cropped Getty Images Napoli Serie A Internazionale v Napoli Internazionale The Brazilian midfielder, who has been linked with Inter and Newcastle in the recent past, has committed his future to the Serie A title hopefuls Napoli midfielder Allan has signed a contract extension to keep him at Stadio San Paolo until 2023.The news comes less than a week after Romania international Vlad Chiriches agreed a new deal.The 27-year-old has scored four goals in 27 Serie A appearances this season – his best tally in a season since joining the club from Udinese in June 2015 – and also has four assists to his name. Article continues below Editors’ Picks Williams case shows Solskjaer isn’t holding Man Utd’s youngsters back – he’s protecting them Goalkeeper crisis! Walker to the rescue but City sweating on Ederson injury ahead of Liverpool clash Out of his depth! Emery on borrowed time after another abysmal Arsenal display Diving, tactical fouls & the emerging war of words between Guardiola & Klopp Allan’s most recent goal for Napoli was the decisive strike in a 1-0 win over SPAL in February, and he is a regular starter in Maurizio Sarri’s table-topping side, with just five of his league appearances this season coming from the bench.Inter and Newcastle are among those to have been linked with the Brazilian in the recent past.Any talk of a potential exit has, however, been ended by the penning of fresh terms.last_img read more

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Bowlsby on ESPN+ Production: ‘Exactly the Same’ as Other Games

first_imgIf you watched the Oklahoma State-Kansas State game on ESPN+ like I did, well, it was a ride.From a camera angle on field goals and extra points that looked as if it was being shot from the moon to an outage at one point when OSU got in the red zone (ALL THE JOKES!), the entire production was closer to the amateur end of the pro-am scale than any of us would like.“I don’t have an answer for you as to why that would be,” Big 12 commissioner Bob Bowlsby told the Wichita Eagle. “Probably something was malfunctioning, because the production is exactly the same as they are doing on every other game. At least it’s supposed to be.”Well if it is, that wasn’t it.And listen, I’m not anti-ESPN+. I’m not against the idea of a digital network for the Big 12. I think it’s at the very least intriguing, and at most it has more upside than Ja Morant. But boy, it felt at times like I was watching something a university produced and not something a multi-billion dollar organization with an impetus to get into the digital space produced.Here’s my biggest issue, beyond all the, uh, not super compelling announcing and camera angles, lack of yellow first-down lines and upside down microphones. My biggest issue is actually with the picture. It’s not great. If it’s great and it flows and I can rewind and fast-forward easily and cut GIFs and do bloggy things then I can deal with all the other stuff. That stuff is secondary or tertiary.YouTube TV figured this out. That’s my new cable. It actually doesn’t cost much less than my old cable, but as a team at PFB we can put multiple accounts on there, watch from any device and rewind and fast forward easily. More importantly, it’s crystal-clear and pretty much always works. I love YouTube TV.ESPN+ has a real opportunity here to appeal to the digital generation by nailing the picture quality and offering features like multiple times (10 sec., 15 sec., 30 sec.) to rewind and fast-forward or even a button where you can cut a GIF to put on social while you’re watching. Forget $4.99, I’d pay $499.99 a month for that! (Maybe I’m alone!). The point is that there’s some space for ESPN to race out in front while using the Big 12 as a guinea pig.They have some room to experiment before everyone hops on board, and I hope they do. But what I’ve seen this season has felt less like they’re excited about experimenting and more like they’re just trying to get by.I realize it sounds like I’m just popping off about first-world problems — and there’s probably some truth to that — but as a consumer there is a standard I’ve come to expect in 2019 that ESPN+ hasn’t yet met. It’s just basic business. I think everyone — including ESPN+ — would agree with that.Here’s what the network told the Wichita Eagle.“During Saturday’s Kansas State at Oklahoma State game, our production encountered issues that affected the viewing experience of our fans during brief portions of the game. We apologize for the problems.”“The issues were offsite routing and transmission issues, as well as lightning in the Stillwater area, and were not related to our Big 12 Now on ESPN+ platform. We are working to ensure these isolated issues do not happen again.”Fine. Yeah, that’s ok. I don’t care about any of that. Those things happen. What I care about more is quality of production (announcing, graphics, rhythm to the broadcast) and — like I mentioned above — quality of the picture and sound.Disney acquired a stake in a company called BAMTech a few years ago, which is ostensibly what they run their broadcasts through. BAMTech is a spin-off of MLB Advanced Media. I don’t do MLB games on Apple TV or anything like that, but I can’t imagine the quality is at the level that ESPN+ has been for Big 12 games thus far.One thing I hadn’t thought much of that was brought up in that article above is that double-digit OSU basketball games are going to be on ESPN+ starting in about a month. If those look anything like what I’ve been watching thus far on the football side, it’s going to be … interesting.And listen, this is likely a speedbump in the long connecting highway between analog and digital. ESPN is smart and resourced and will figure all of this out (probably). Plus, producing in the digital space is really, really hard. But it’s not been an ideal start for the Big 12-ESPN digital relationship, and the unfortunate part is that everyone in this triangular relationship has already gotten what they’ve wanted except for fans watching the games at home.h/t Wichita Eagle While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.last_img read more

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Nonprofit Marketing 101: How to ask for action

first_imgPeople aren’t signing up or giving money? Maybe your call to action isn’t prominent enough. Or maybe it’s not crystal clear. Or maybe you’re not asking for the right thing. Put your materials, web site or appeals in front of you and ask yourself:1.) Specific: Ask for one concrete action. Telling people to click on a button to donate now is better than asking them to participate in a fundraising campaign. Asking parents to read to their children for 15 minutes every night is better than asking them to support reading readiness. Specific actions are easier to do – and harder to decline. 2.) Feasible: For most people, if the action doesn’t seem doable, they won’t do it. “Save the earth” does not sound like something any one person can do easily. Make the step you’re requesting small and easy, such as “put your plastic in your curbside recycling bin on Tuesdays”. You can build up to bigger requests once you have initial momentum of compliance.3.) Filmable: A good test of whether your call to action is simple and specific enough is to ask if it would be possible to film the audience taking the action you desire. If you don’t have a simple visual, your audience won’t. I can’t picture myself as being against a legislative bill, but I can see myself writing to a member of Congress via an email form.4.) First Priority: Make sure what you’re asking for is an action that, if people did it, would significantly and immediately advance your marketing goals and your mission. If your call to action will only “raise awareness,” take it one step further. We want people to DO something that will truly make a difference for your organization. Are you asking for the right thing? The Truth Campaign got teens to quit smoking by asking them to rebel and act out more than asking them not to smoke. Here’s an interesting guerrilla marketing campaign launched by YouthAIDS today that asks people to put “kick me” signs on each other. Check it out – it’s an unusual call to action and an intriguing application of these principles. Tell me what you think. Will it work?last_img read more

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Griezmann is new Zidane – Desailly

first_imgWorld Cup Griezmann is the new Zidane – Desailly Stephen Creek 23:38 6/15/18 FacebookTwitterRedditcopy Comments(0) Antoine Griezmann France Getty World Cup France Antoine Griezmann Atlético Madrid Primera División France v Australia The former defender believes that the Atletico Madrid superstar can spearhead a new generation of Les Bleus players to glory in Russia Marcel Desailly picked out Antoine Griezmann as “the key player” in France ‘s World Cup squad, drawing parallels with his former team-mate Zinedine Zidane.Griezmann, who committed his future to Atletico Madrid two days before Les Bleus’ World Cup opener against Australia on Saturday, scored from the penalty spot in his country’s penultimate warm-up friendly against Italy and is expected to spearhead Didier Deschamps’ attack on Saturday.Desailly, who was speaking in Italy where he was helping Andrea Pirlo find a team to support at the World Cup as part of the #TeamForPirlo campaign, sung the 27-year-old’s praises and said he expected him to bring the kind of match-winning qualities that Zidane displayed throughout the 1998 World Cup. Article continues below Editors’ Picks Perfection from Pulisic: Chelsea’s Captain America has arrived in the Premier League Why always Raheem? ‘Unplayable’ Sterling setting a standard Man City’s other stars need to match ‘There is no creativity’ – Can Solskjaer get Man Utd scoring freely again? ‘Everyone legged it on to the pitch!’ – How Foden went from Man City superfan to future superstar “I think that Didier clearly talked about it, Antoine Griezmann is the key player of this French national team,” Desailly told Omnisport.”He’s the one who should change the dynamic. He’s the one who should bring intensity to our offensive plays.”Griezmann is the key player of this team like Zidane was in our time.”Desailly suggested Deschamps’ decision to leave Anthony Martial, Alexandre Lacazette and Kingsley Coman out of his World Cup squad may have been based on performances at Euro 2016, where he felt they lacked experience.France lost 1-0 to Portugal in the final of their home European Championship, but Desailly said they would be gunning for glory with a new-look side in Russia.”Martial, Lacazette and Kingsley Coman – that’s a lot of players, I agree. That’s a choice, that’s Didier’s one. He tried them during the European Championships. He may have realised that they were one level lower than what he was looking for,” he added.”Due to his philosophy and the way he chooses to use players together, he may have decided not to use them this time.”The level of experience can be one reason but they could have won the competition in 2016. We need to keep working.”We thought that Didier had his group at the end of the Euros. For this World Cup he has no choice but to rebuild a group to get a chance to [win it].”Uber Eats is helping Andrea Pirlo find a team to support this summer, join in with #TeamForPirlolast_img read more

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